ProTip: Attachments not links

Here’s a ProTip for anyone sending their pitch to an investor by email.

Use attachments instead of download links.

Why? Because many investors are busy and often only get to “catch up on email” on planes. And planes usually have no connectivity. Additionally, with attachments, we don’t have to wait for downloads.

It takes me way longer to answer a cold pitch email that has links than it does to answer one that has attachments because of this phenomenon.

file under: Blog, SpringStage